{"id":99467,"date":"2025-11-14T06:09:06","date_gmt":"2025-11-14T06:09:06","guid":{"rendered":"https:\/\/indianweekend.in\/index.php\/2025\/11\/14\/3-cs-bollywood-actress-ishita-raj-unveils-the-collections\/"},"modified":"2025-11-14T06:09:06","modified_gmt":"2025-11-14T06:09:06","slug":"3-cs-bollywood-actress-ishita-raj-unveils-the-collections","status":"publish","type":"post","link":"https:\/\/indianweekend.in\/index.php\/2025\/11\/14\/3-cs-bollywood-actress-ishita-raj-unveils-the-collections\/","title":{"rendered":"\u20183 C\u2019s &amp; Company\u2019 and \u2018Elite Jewels\u2019 Shine Bright with Grand Surat Launch; Bollywood Actress Ishita Raj Unveils the Collections"},"content":{"rendered":"<div>\n<p style=\"text-align: center;\"><em>Founded by Priyank Gurnani, Rachit Poddar &amp; Sapna Gurnani, who have been active in the jewellery business for 15 years, their journey to becoming a global brand began in Surat; the inauguration took place in the presence of over 800 guests.<\/em><\/p>\n<p><span data-sheets-root=\"1\"><strong>Surat (Gujarat) [India], November 13:<\/strong> <\/span>Two new names in the jewellery industry \u2013 3 C\u2019s &amp; Co., Luxury Lab Grown Diamond Jewelry and Elite Jewels \u2013 Natural Diamond &amp; Polki Jewelry\u2013 held a grand launch in the diamond city of Surat. Both stores were inaugurated at Roongta Estella (G-27, G-28) on New Citylight Road in the presence of Bollywood actress Ishita Raj, who is also the brand ambassador for 3 C\u2019s &amp; Co.<\/p>\n<p>Over 800 distinguished guests, industry representatives, and Surat Elite Guests and Jewellers attended the inauguration ceremony. The event showcased a stunning blend of Surat\u2019s traditional craftsmanship and modern luxury jewellery design.<\/p>\n<p>Both stores feature a unique collection of natural diamonds, lab-grown diamonds, and polki jewellery. According to the company, the entire lab-grown diamond collection available here is of high-grade quality, manufactured in India and Surat, fostering Honourable Modiji\u2019s vision of Make in India. This collection of over 400 designer pieces beautifully blends both traditional and modern styles.<\/p>\n<p>Company Director Priyank Gurnani said, \u201cWe have been associated with the jewelry industry for the past 15 years. We are proud to launch a brand from the global diamond hub of Surat, representing Indian craftsmanship, innovation, and international style. We aim to open luxury showrooms of \u20183 C\u2019s &amp; Co. Luxury Jewelry\u2019 across Gujarat, various cities in India, and abroad in the future.\u201d<\/p>\n<p>Company Director Rachit Poddar said, \u201cOur aim is to provide our customers with not just jewelry, but a luxury experience. Every design tells a story, and every collection embodies an emotion. Lab-grown diamonds are environmentally friendly, sustainable, and reflective of the values of future generations. We are committed to giving India a new identity in this direction.\u201d<br \/>\nOn this occasion, actress Ishita Raj said, \u201cSurat is a city of hardworking and creative people. The finesse and artistry of the jewellery here are amazing. It is a matter of pride to have such a wonderful luxury brand launch in such a city.\u201d<br \/>\nGuests present during the inauguration ceremony praised the new collections, stating that the launch of international luxury jewellery brands in Surat will further enhance the city\u2019s reputation.<\/p>\n<p><a href=\"https:\/\/pnndigital.com\/category\/business\/\" target=\"_blank\" rel=\"noopener\"><strong>PNN Business<\/strong><\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Founded by Priyank Gurnani, Rachit Poddar &amp; Sapna Gurnani, who have been active in the jewellery business for 15 years, their journey to becoming a global brand began in Surat; the inauguration took place in the presence of over 800 guests. Surat (Gujarat) [India], November 13: Two new names in the jewellery industry \u2013 3 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":99468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[116],"tags":[19],"class_list":["post-99467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/posts\/99467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/comments?post=99467"}],"version-history":[{"count":0,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/posts\/99467\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/media\/99468"}],"wp:attachment":[{"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/media?parent=99467"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/categories?post=99467"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indianweekend.in\/index.php\/wp-json\/wp\/v2\/tags?post=99467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}